New TV spot for REAL STEEL focuses less on the kid and more on boxing

New TV spot for REAL STEEL focuses less on the kid and more on boxing

Don’t let that title come across as some sort jab at kids in movies, but the new 1-minute TV spot for REAL STEEL definitely focuses more on star Hugh Jackman and the film’s boxing aspects. If you’re unfamiliar with the title, this movie comes from director Shawn Levy (DATE NIGHT and the NIGHT AT THE MUSEUM movies), and appears to be something across between TRANSFORMERS and THE KARATE KID. Everyone seems to be calling this a big screen version of Rock ‘Em Sock ‘Em Robots, but one look at the actual trailer and you can see there’s more to it. The movie might just become great father and son fare… or at least something parents could take their kids to and still find a little grown-up enjoyment. It also stars Evangeline Lilly, Hope Davis, Kevin Durand, Anthony Mackie (who is in EVERYTHING now), James Rebhorn, and Dakota Goyo as young Max (little bit of trivia, he was also young Thor in Marvel’s THOR). Check out the new TV spot below and tell us your thoughts in the comments.

A gritty, white-knuckle, action ride set in the near-future where the sport of boxing has gone high-tech, “Real Steel” stars Hugh Jackman as Charlie Kenton, a washed-up fighter who lost his chance at a title when 2000-pound, 8-foot-tall steel robots took over the ring. Now nothing but a small-time promoter, Charlie earns just enough money piecing together low-end bots from scrap metal to get from one underground boxing venue to the next. When Charlie hits rock bottom, he reluctantly teams up with his estranged son Max (Dakota Goyo) to build and train a championship contender. As the stakes in the brutal, no-holds-barred arena are raised, Charlie and Max, against all odds, get one last shot at a comeback.

REAL STEEL opens October 7, 2011

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About the Author

Born and raised in Dallas, Mark has been a movie critic since 1994, with reviews featured in print, radio and National TV. In 2001 he started the Entertainment section of the Herorealm website, where he contributed film reviews and celebrity interviews until 2004. After three years of service there, he started Bigfanboy.com, which has become one of the Dallas film community’s leading information websites. Bigfanboy hosts several movie screenings in the Texas area, and works closely with film and TV studios and promotional partners to host exciting events and contests. The site also features a variety of rare celebrity and filmmaker interviews, and Bigfanboy.com regularly covers the film festival circuit as well. In addition to Hollywood reporting, Mark has worked for many years as an advertising and sci-fi/comic book artist. Clients have included Lucasfilm Ltd., Topps Trading Cards, The Dallas Mavericks and The Dallas Stars. From 2002 until 2015 he managed the Dallas Comic Con, Sci-Fi Expo and Fan Days events in the DFW area. He currently catalogs rare comic books and movie memorabilia for Heritage Auctions, and runs the Dallas Comic Show conventions, but remains an avid moviegoer and cinema buff.